Mila Schön perfumes and colognes

Mila Schön (born Maria Carmen Nutrizio) is an Italian fashion designer who opened a small workshop of haute couture in 1958 in Via San Pietro in Milan. Her designs promote a simple, elegant style and uncut, unadorned and discreet luxury. Giovan Battista Giorgini helped her by bringing her to Pitti in 1965. She opened her first boutique in an antique palazzo at Via Montenapoleone in 1966. Since then, she became popular outside the boarders of Italy, winning the Neiman Marcus “Fashion Oscar” prize for color.

Her most famous fashion invention is the double faced fabric, dynamic and precious. Considered to be visionary but also pragmatic, Mila Schön regarded her fashion as lifestyle and remained very successful through 80s and 90s. She died in 2008. Her idea of beauty was explained like this: ““I notice only the ugly part of things. By eliminating it, only what is beautiful remains”.

Japanese group Itochu bought the brand in 1992. From 1999 to June 2007 the brand was licensed to Mariella Burani fashion Group. In July 2007, Brand Extension Srl got the task to re-launch it on the international market with Bianca Gervasio nominated as design director. The new era of the brand made its debut in February 2008, rediscovering the origins of simple elegance, clear designs, strong connections between art and fashion and being timeless in its modernity.

Designer Mila Schön has 11 perfumes in our fragrance base. The earliest edition was created in 1981 and the newest is from 2009. The nose who worked on the fragrances is Jean-Charles Niel.