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Enrique Iglesias New Face of Azzaro pour Homme Fragrance

11/10/09 05:30:03

By: Sandra Raičević-Petrović

Azzaro Pour Homme has recently been advertised by popular Enrique Iglesias. This is not his first advertising campaign for promotion of a fragrance. He is famous for the Tommy Hilfiger True Star Men advertising campaign, as well as for his planetary success— excellent sales of 40 million albums worldwide.

This 34-year-old Spanish signed a contract with Azzaro and his advertising poster has already been placed in public. Azzaro pour Homme was first presented in 1978 and developed in cooperation with three perfumers: Gerard Anthony, Martin Heiddenreich and Richard Wirtz. This aromatic fougere fragrance incorporates cumin, lavender, sage, anis, lemon, bergamot, iris, basil, juniper berries, sandalwood, patchouli, vetiver, cardamom, leather, cedar, tonka, amber, musk and moss.

An edition in a leather case Azzaro Pour Homme Edition Collection Cuir 2008 was launched in 2008. In honour of the 1978 edition, Azzaro pour Homme Elixir arrives on the market in a red flacon, created by perfumer Michel Girard.

The photos of Enrique Iglesias were made by photographer Stephen Klein, and the advertising campaign started in October 2009.

Author: Sandra Raičević Petrović (sandrina_bambina)
Fragrantica Editor, writer & designer

Lemale75

What a bad choice...this fragrance will suit someone like George Clooney, Ben Affleck, Gerard Butler, etc. but this wannabe singer/actor...please!...i dont hold any feelings about gay people, but i swear that even them recognize this as a terrible choice...plus: is this a fragrance ad or a shampoo one???

Nov
12
2009

Sultan

why this perfume wouldn't suit a gay? nuhhh! the stupid idea is to invite a celebrity that has already introduced a different perfume (True star from TH). I don't think that this face was such a financial goal for TH. who knows may be the House of Azzaro wants to draw the attantion of young buyers? the next fummy thing is that lady that hides behind. she looks like Samara from "the Ring" movie. bloody scary and unpridictable. I wouldn't buy that fragrance because of this new promotion. I have a lot of strong masculine scents except Azzaro's. not my type.

Nov
11
2009

ahmed ehab

I 100% agree ! , when i found out that enrique is doing this , i went like HUH ??! azzaro is stupid or what ! pour homme is very manly , and iglesias has the tendency to be slightly gay in aloot of wat he does !!!! this is very ridicoulos ! not what u expect from a suppossdly decent house ..

Nov
10
2009

falovalo