New Fragrances Hugo Boss Boss Orange and Boss in Motion White Edition

Hugo Boss Boss Orange and Boss in Motion White Edition

04/28/09 04:10:09

Boss Orange has been recently launched and announced on Fragrantica.com just like an edition for men, Boss in Motion White Edition. The perfumes were inspired by colours of the sun and orange nuances in advertising campaigns. Editions for men and women by Hugo Boss announce the upcoming season with their dynamic, fresh, modern and urban compositions.

Edition for men, Boss In Motion White Edition, arrives in a white flacon accented with an orange slot across the middle of the bowl and orange details, as well as name of the fragrance and brand on outer carton. The fragrance presents the new, urban rhythm of the brand and is a masculine presenter of stronger sex filled with positive energy, with light color and positive memories. The fragrance incorporates: red orange, basil, saffron, cinnamon, black pepper and vetiver. It is available as 40 and 90 ml EDT.

Edition for women Boss Orange has recently attracted our attention with its advertising face, actress Sienna Miller, which represents urban, natural, modern woman searching for a feminine fragrance, completing her spring image with cheerful aromas. Beautiful, intriguing, free, charismatic and spontaneous Boss woman is represented perfectly with aromas of new Boss Orange.

Top notes describe strong personality of a woman, her enthusiasm and energy. Notes of sweet apple reveal the first, delicate taste of feminine passions, adding a floral, soft and charming heart. White flowers, which are tame and gentle, are mixed with orange blossom, giving an optimistic impression. A base includes sandalwood, olive wood and creamy vanilla, which make the finish very characteristic, passionate and warm.

The flacon is very modern; it combines elements of metal and glass (orange glass stones). 7 identical, symbolic stones cut light and characterize 7 chakras, deeper spiritual dimensions. Stream of energy through human body is symbolically presented with design of the new Boss flacon.

We have already written about the new advertising campaign in Hugo Boss Boss Orange – The face of the perfume Sienna Miller . Face of the campaign is Sienna Miller, who represents positive, independent, passionate woman of today's time.

The new fragrance Hugo Boss - Boss Orange is available as 30, 50 and 75ml EDT, with an accompanying perfumed body care line: 150 ml deo spray, 200 ml bath and 200 ml body lotion.

 

Author: Sandrina  (sandrina_bambina)
Fragrantica Member

 

 



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