New Fragrances Justin Bieber The Key

Justin Bieber The Key

06/21/13 07:53:48 (34 comments)

by: Sanja Pekic

The third fragrance from pop singer Justin Bieber, The Key, coming out in July 2013, is allegedly more "mature" compared to its predecessors Someday from 2011 and Girlfriend from 2012.

The official description of this perfume uses epithets such as energetic, sexy and refreshing, while the composition is announced as a luminous floral-fruity-musk. It opens with a splash of juicy fruit with a sheer bouquet blooming in the heart. Its creamy base combines sensual musk, exotic woods and vanilla tones.

Justin chose the key motif for this perfume because of its symbolism, trying to tell his fans to always believe in their dreams.

Image: Justin's tweet

The bottle design is sleek and simple. The bottle is colored in crisp white with a golden lock and key in the middle.
 



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ChildOfTheUniverse
ChildOfTheUniverse

Here you have the notes:

Top: pear, boysenberry, mandarin, osmanthus
Heart: peach nectar, jasmine, water lily
Base: raspberry cream, vanilla, musk, precious woods

(from official fragrance website)

----

very Pink Friday to me ;)

Jul
29
2013
tyekristopher
tyekristopher

that is very rude to say about somebody, even if he was gay what would that matter? there is nothing wrong with it, people are ass holes

Jun
24
2013
tyekristopher
tyekristopher

wasnt his last one supposed to be more mature but still smelt like the first one? Thats what they said last time... I just don't really care for the beibs his bottles are ugly the scents are blah, like britney has been there and done it justin. But I will have to wait to smell it to offically judge it.

Jun
24
2013
ladymillion123456789
ladymillion123456789

im so over these celebrities that have no talent what so over and yet they earn millions from creating perfumes and looking pretty would never buy any of his fragrances and support him for doing nothing and pretending to have talent i miss the days when you actually had to have talent to be famous these days you just have to walk around wear designer clothes and look pretty and have a bunch of teenage girls chasing after you screaming sorry guys im sticking to the celebrities with true talent it would be better if they give Jennifer Lawrence a perfume contract at least you can say she has talent and is famous for a reason.

Jun
23
2013
vsangel16
vsangel16

im not a jb fan what so ever! but i will admit.. i am SO wanting to try this one out! the bottle is unique but still chic and mature.. unlike his previous fragrances. im also quite interested in what this "floral fruity musk" fragrance will actually smell like! cant wait.

Jun
23
2013
Liebchenn
Liebchenn

It looks like the Biebs is trying to branch out to an older population with this perfume by going with more mature notes.

The last two he released smelled awfully similar to each other, hopefully this will be something different and better. The fruity floral thing is being heavily overdone with celebs and they are all starting to smell the same...it would be nice if they could try something different.

Anywho, I will pass judgement when I actually smell it. I'm no perfume snob when the juice is worth the squeeze :P

Jun
23
2013
Lausal2328
Lausal2328

His previous scents are not bad, they were designed for younger females including the bottles. The presentation of this one is classy and interesting, I guess it goes with the more mature route this fragrance is taking. I will have to check in to it.

Jun
23
2013
IGTARD
IGTARD

Justin who?

Jun
22
2013
SandraV
SandraV

Ha-SO much ado about nothing;it might actually smell great!I honestly don't care if a scent has a celeb's name on it as long as it smells nice.No,I am not a fan of his at all but then I also don't like JLo and some of her perfumes smell lovely.Heck-'Curious' by Britney Spears has been one of my faves since it first came out and I'm sure she has her share of haters.It seems to me when you insult a fragrance on here you inadvertently insult people who like it and this site is supposed to be a fun place for people to come and discuss our shared love of perfume.Not everyone can afford niche stuff you know?Eh...to each his own.

Jun
22
2013
juanma
juanma

La botella se ve preciosa. Nunca probé una fragancia de J. Bieber.

Jun
22
2013
Damag
Damag

Despite all the hateful, ignorant and negative reviews I really like the bottle, I think Justin Beiber is a smart, talented guy who's worked hard to get where he is at, if he wants to have another frag. Then more power to him, I think ppl who criticise a fragrance just for beign a celeb. Frag. Without testing it first are ignorant (if the word offends you look up the definition ;) )
A true perfume lover, waits till they've tested a fragrance to write a honest, accurate review. I'm not a BEIBER fan but like I said before the bottle looks very pretty, can't wait to try this ;)

Btw, THANK YOU Sanja Pekic for yet another wonderful & educative article! Keep 'em coming♥

Jun
22
2013
IsaIsabella
IsaIsabella

Not another celebrity fragrance...good grief.

Jun
22
2013
Ashley Katchadourian 444
Ashley Katchadourian 444

and there is a pink rose in the photo....dude seriously?!

Jun
22
2013
Ashley Katchadourian 444
Ashley Katchadourian 444

only girls would buy this i dont see real men or teen boys going into a store and buying this. maybe they might get it as a girft from their respective girlfriends but other than that no way

Jun
22
2013
EnchantedForestLover
EnchantedForestLover

looks like a fusion of antonio banderas secret and madonnas truth or dare

Jun
22
2013
IMsooKool4Real
IMsooKool4Real

That's it, I give up.
Does someone have a time machine that can shoot me back to the seventies when a fragrance was a deng fragrance and not just another avenue for some rich corporation to get wealthier!

I've seriously had it with big money always ruining everything that once had a soul and real beauty!

I'm going to go to sleep now and hopefully dream about something beautiful that has nothing to do with marketing groups and people who know people!

Jun
21
2013
ekoeko
ekoeko

I don't like Beaver... oops, Bieber like most of the people here, I just can't stand him....but lets have a respect for this site - it is all about fragrance here, not images and characters behind.
Let's just "thumb down" his fragrance and pour our "warm feelings" in some other pages.
Fragrantica does not deserve this... right?

Jun
21
2013
gusbac
gusbac

I notice the fragrance page for this lists it as a "mens" fragrance, but I've seen other press releases on the Internet that state this is his latest FEMALE fragrance. Judging from the notes, I would also believe this is true. I think the MEN tag is incorrect here.

Jun
21
2013
sweetiepea161616
sweetiepea161616

Come on, people. We're here to talk about the fragrance! It looks way better than the last two, so take a chill pill! Some of us actually judge a fragrance on the bottle and the SCENT! What an idea! Besides, he donated all the proceeds from his first fragrance to battered womens shelters. So whether you think he's a total d-bag or not, he's got a heart in there somewhere.

Jun
21
2013
NebraskaLovesScent
NebraskaLovesScent

Oh! Oh! Oh! Please tell me it is the key to his bank vault. ;-)

(Actually, I kind of like the bottle.)

Jun
21
2013
lovemygirl
lovemygirl

I can't stand this punk. Go away already!

Jun
21
2013
SakuyaJemJem
SakuyaJemJem

This is the 1st time I like Bieber fragrance especially the bottle. It's simple but classy.
The combination of white and gold makes it looks very high fashion like it's from Dior or Chloe.
Good job for the design, Biber. ;)

Jun
21
2013
APassionateJourney
APassionateJourney

Not a fan but I like the bottle and I can appreciate that he releases the info to all of his fragrances weeks before it's release. I like that he doesn't make the public wait for MONTHS or YEARS like some houses who make us wait years and never release it to the United States who shall remain nameless.......

Jun
21
2013
HebaD'Opium
HebaD'Opium

*gags*

Jun
21
2013
ms. m
ms. m

One word: Gozer!

Jun
21
2013
politikon
politikon

I was thinking about a very different symbolism when I saw the picture with the key, and his mounth...I thought he finally accepted himself...

Jun
21
2013
Red Rose
Red Rose

To the haters,
please spell all your malice, grudge & envy at Justine's offecial facebook page not here. I'm not a fan of him but I'm like his elder. Please stope hating on people that you don't even know in person. Justin did the right thing when he stop hanging out with some losers. The bottle is beautiful & I hope the sent will be also beautiful. I'll give it a try when I spot it in sephora. Thanks for the article.

Jun
21
2013
X fragrant
X fragrant

Justin Bieber still smells like pissy under roos. C'mon, what the hell does he know about fragrance? Pfff...

Jun
21
2013
rodolfo
rodolfo

Is this the key of his ferrari, with which he runs over people? Seriously, why give attention to this maniac?

Jun
21
2013
magickmaven
magickmaven

The bottle looks great. Well done on that. Not enough detail about the juice to really form an opinion though it looks to be typical if pleasant. If it's inoffensive on the skin I might just buy it for that lovely bottle!

Jun
21
2013
oliver1h
oliver1h

"Justin chose the key motive for this perfume because of its symbolism, trying to tell his fans to always believe in their dreams." Ahhh how nice... Is that a quote from the book of cheap clichés?

Jun
21
2013
Repogirl
Repogirl

Although I'm not into too many celeb fragrances, I might buy this just for the bottle!

Jun
21
2013

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