Prada Amber in "Fallen Shadows“ Movie

Prada promotes their perfume Amber on big screen! Stylish edition Prada Amber is graphically processed and introduced in animated movie "Fallen Shadows", which is shown in over 300 cinemas all round Italy, before and after movie projection till December 31st 2008.

Print advertising campaign, which was started and based on pictures from "Fallen Shadows", a movie by James Lim, is presented in Italy, UK and the USA.

Perfume Prada Amber was introduced as a classic of the house, a unique signature of creations and style of this house, so creators decided to present it in an unusual and unique way. (WWD )