
The Fragrance Foundation has announced the list of finalists for the prestigious FiFi award in 2008. FiFi award, or the Fragrance "Oscar", will be again this year awarded to the most successful creations of several categories: the Fragrance of the Year, Best Packaging (Men’s and Women’s Popular and Prestige), Best National Advertising Campaign (Print and Television), Bath & Body Line, Interior Scent Collection and Fragrance Hall of Fame awards.
The top eleven finalists in the category WOMEN’S LUXE:
Chanel Chance Eau Fraiche - Chanel
Coach - BeautyBank
Daisy Marc Jacobs – Coty Prestige
DKNY Delicious Night Eau de Parfum – Donna Karan Cosmetics
Dolce & Gabbana The One – P&G Prestige Products, Inc.
Emporio Armani Diamonds – Giorgio Armani Parfums
Kelly Caleche - Hermès
M by Mariah Carey – Elizabeth Arden
Nina by Nina Ricci – Puig Beauty & Fashion Group
Ralph Rocks by Ralph Lauren – Ralph Lauren
Usher She – Liz Claiborne Cosmetics
The top twelve in the category MEN`S LUXE:
Attitude by Giorgio Armani – Giorgio Armani Parfums
Burrbery Summer for Men – P&G Prestige Products, Inc.
Calvin Klein MAN – Coty Prestige
Chrome Legend by Azzaro – Clarins Fragrance Group
Diesel Fuel for Life Men – L’Oréal Designer Fragrances
Dolce & Gabbana Light Blue Pour Homme – P&G Prestige Products
Fleur du Male Jean Paul Gaultier – Beauté Prestige International
Narciso Rodriguez For Him – Beauté Prestige International
Guess Suede by Guess – Parlux Fragrances, Inc.
Polo Explorer Ralph Lauren – Ralph Lauren Fragrances
Tommy Bahama Set Sail St. Barts Him – Gemini Cosmetics
Usher He – Liz Claiborne Cosmetics

The twelve finalists in the category WOMEN’S NOUVEAU NICHE:
Agent Provocateur Maitresse – Selective Beauty
Armani Prive - Rose Alexandrie – Giorgio Armani Beauty
Andy Warhol Silver Factory Unisex – Bond No. 9 New York
Bond No. 9 Bryant Park – Bond No. 9 New York
Saks Fifth Avenue for Her – Bond No. 9 New York
Burrbery Brit Sheer – P&G Prestige Products, Inc.
Gucci by Gucci – P&G Prestige Products, Inc.
Iris Pallida 2007– L’Artisan Parfumeur
Jatamansi – L’Artisan Parfumeur
Prada Infusion D’Iris – Puig Beauty & Fashion Group
Versace – EuroItaly
Visa de Robert Piguet – Fashion Fragrances & Cosmetics, Ltd.
Category MEN’S NOUVEAU NICHE:
Armani Privé Vetiver Babylone – Giorgio Armani Beauty
Andy Warhol Silver Factory Unisex – Bond No. 9 New York
Saks Fifth Avenue for Him – Bond No. 9 New York
Courvoisier L’Edition Imperiale– Kraft Int. Marketing, Inc.
Cravache Robert Piguet – FFC, Ltd.
Givenchy Classic Fragrances – Parfums Givenchy
Kiton Black Eau de Toilette Spray – Aramis & DF
L’Oeuvre Noire by Kilian – By Kilian
Tom Ford for Men– Tom Ford Beauty
West Indian Lime – Crabtree & Evelyn
The 36th Annual FiFi Awards & Celebration will be held on May 20th, 2008 when The Fragrance Fondation will announce this year’s winners. The event will take place at the Park Avenue Armory in New York City.
Source: The Fragrance Foundation
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