Art Books Events

The Fragrance Foundation France - Winners of 2011 FiFi Awards in France!

05/07/11 12:33:20

By: Elena Knezhevich

The Fragrance Foundation of France announced 10 winners of 2011 FiFi Awards in France on May 5, 2011. Awards included best male and female fragrances as well as best flacons and publicity campaigns. Seven of the 10 awards had been decided by public voting on the foundation's website from March 7th to 25th.

The Fragrance Foundation is a non-profit educational organization. The FiFi Awards have been held annually in New York City since 1973. This year we will celebrate the 39th FiFi Awards in the United States on May 25, 2011.

The annual European "FiFi" Awards for the best men's and women's fragrances of the year have been held in the United Kingdom, France, Germany, Italy and Spain since 1993.

MEET FiFi WINNERS in FRANCE:

The Best Feminine Perfume
YSL Belle D’Opium

The Best Masculine Perfume
Bleu de Chanel

The Best Feminine Flacon
Balenciaga Paris

The Best Masculine Flacon
Voyage D’Hermes

The Best Publicity Campaign Feminine
Lancome Tresor in Love

The Best Publicity Campaign Masculine
Biotherm Homme Force

The Best Perfume Distributed Under Its Own Name
L’Occitane en Provence Pivoine

The Specialist’s Prize
Etat Libre D’Orange Like This, Tilda Swinton

The Perfumer’s Prize
Thierry Mugler Womanity

Special Prize of The Fragrance Foundation France Board
Romano Ricci of Juliette Has a Gun

The designer of the FiFi Award Trophy (from 2007FiFi Awards) is Denis Boudard, founder and president of QSLD Design Group.

Please see exclusive photos and video from the event, sent to us from Etat Libre D’Orange:

WINNERS FiFi FRANCE 2011

Etat Libre d'Orange team

Congratulations, guys!

diana123

what is the prize: Special Prize of The Fragrance Foundation France Board about? Don't quite undersatnd it!

May
09
2011

michael

Bleu de Chanel must have been the only entry in the best masculine category to have been judged "the best".

May
09
2011

jeca

I am glad to see Etat Libre d'Orange here, and Hermes, Bleu I'd put into Publicity Campaign, but not into the Best Masculine!

Anyway, congratulations! ;o)

May
08
2011

Migotka

Happy to see WOmanity and Like this! among the winners, although to be fair, looking at the list and at the list of nominees, I have no clue how they make the decision. It all seems really random.

May
08
2011

Among first four awards mentioned above, I disagree with Blue de Chanel. It's extraordinary still, but among all Chanel men perfumes it's the cheapest and ordinariest one! I expected more. Also, the awards didn't surprised me. I don't understand how they grade? Belle d'Opium is perfect, Voyage de Hermes is OK too, but the rest of list, hmmm... NO!
Anyway, congratulation.

May
08
2011

winx61

But that horrible choices ... but these people in France understand something in terms of perfume or not ... I save only the best Feminine Perfume and the Best Perfume Distributed Under Its Own Name...
bye
winx you are

May
07
2011

winx61

che scelte orrende...ma sti francesi ne capiscono qualcosa di profumi o no...

May
07
2011

naheed