Hei Alfred Sung for men

I've always felt that rating and judging colognes is a practice in selective language. Where one may damn Hei as weak, another may laud it as subtle. Where one may harp on its unoriginality, another may say it is respectable in its simplicity. Could one interpretation be more correct than the other, or is there an element of truth to both that warrants some compromise from the critical mind? I'd say it's the latter.

Getting down to brass tacks, I don't expect an older crowd to be impressed by Hei, and if you have grown accustomed to niche fragrances then you might as well not even bother. For me? Well, perhaps I am doomed to to my lack of sophistication, but I love it. I moved away from it years ago in searching for a stronger alternative, but ironically I have still never been more complimented for my scent than when I was wearing this. Also, I'm not sure if the formula has undergone some minor tweaks, but this fragrance used to be quite sneeze-inducing when it first came out and is no longer that way for my nose at all.

Ultimately, I say Hei has more elegance and flexibility than its simplicity may suggest. Its cheapness and unpopular designer name may make it much-maligned in more well-versed fragrance circles, but its also those qualities (lack of popularity and affordability) that make it a contender for signature scent status--at least in my eyes!

This is a lovely and fresh fragrance that is worth much more than the discounted price it sells for. It may have weak longevity, I am not sure. I have received compliments wearing this great scent.

I've had this fragrance since middle school(cuz its cheap) and i Love it, but i don't love it, i mean i want to love it, but something in it just makes me sneeze whenever i first spray it. It bothers me soooooo much, but i still torture myself everytime i want to smell like it. Gonna be in my wardrobe until i can no longer buy it whether i sneeze to death or not. 7/10 from me, but still freakin awesome.

Very clean, fresh and aquatic. I used to have 4 sprays on both back neck. It projects quite well in the first 1-2 hour, and then begins to dry down and close to skin. I will reapply it and enjoy its fresh and clean smell.

It is certainly weak in longevity, but it is still worth the price coz it is cheap and affordable.

Definitely suitable for daytime in spring and summer. I love it!

Very fresh & little bit spicy, very light & safe fragrance. Nothing unusual. Poor longevity, weak sillage . There is a lot of this kind on the market today. You can find it almost everywere on sale...
Not bad for office use and during hot summer's mornings :)

too powdery for me, it was light and really didn't give off a presence

This smells almost Unisex or Feminine at first, but i wouldn't mind wearing it. Remarkably "clean", like a guy who just stepped out of a shower. "Watery" Notes like a lakeside, Neroli Violet are obvious.
Middle notes quiet down to a Musky Firn-like, it becomes spicy, revealing the Cardamom, THEN you realize it's a men's fragrance. I prefer dirtier, bold Animal scents, but this actually harmonizes well with my own body smells, and I'd feel comfortable wearing this Casually day to day.
Alfred Sung is a "Fresh" powerhouse that i like to keep in my inventory for when i can't get away with smelling like a Zoo.
The Dill is there! it adds this buttery texture that starts to pervade, rounding it out and becomes quite obvious at the end. Dill, I never would've guessed could be used like this.
After a while it dries to a soft Aftershave-like Lavender. Nice.
Interesting how it's masculine in an understated, quietly confident way. All of Alfred Sung's Mens fragrances are like that. I'm impressed. (Keep in mind that in Asia, Flowers are often symbols of Power & Royalty)

This is a good little aromatic aquatic fragrance. I just got a lot of green bamboo, cool mint, aquatic accord, and sweet amber, that's all. No cardamom or strong lavender for sure. It's an well-balanced and zen-like fragrance. Nice to have but you don't miss anything if you don't have it. I think Truth by CK is better in this kind of scent but whatever fits your budget. I use Hei at home or whenever I don't feel like using the top dogs (expensive ya know...) Recently, I just put this little gem back in its original box and I am ready to give it away. I finally passed it on to my younger brother who also think that this smells like something from Calvin Klein.

A friend turned me on to this cologne and I liked it but after I started building my collection of fragrances, I don't find it as exciting as once before. It's clean, fresh and definitely a daytime summer/ spring scent. My name is Mike and I APPROVE this review!

I agree with GYPSY PARFUMISTA

I expected aromatic aquatic not fougere when I first smelled this and looked it up, but after wearing it a few times the true nature is apparent to me. The catalog I ordered the 3 pc giftset from described this as a fresh watery-herbal scent and I guess that is true. It is a slightly watery green herbal with an ever so gentle oriental finish...

The first smell is sharp bergamot and lush bamboo with even greener violet leaf and a subtle mint. All the greens are balanced nicely. As the scent opens more the mint deepens into the dill(fennel?) and cardamom with a slight watery aura. The florals are not prominent but add a slight sweetness to the body which is delightful. Closer to its ultimate finish I detect a hint of jasmine (or maybe neroli). The drydown is very light but still there with the tonka and amber taking a back seat to the clean musk and mahogany. This particular wood is not the dark polished wood of expensive furniture but the light rainforest type of smell. A truly excellent fragrance...

Sillage: decent
Longevity: short
Overall: 3.5/5

Sung has captured the scents of nature quite well with this one but like a fresh breeze carrying scent, it surrounds you; full of life, and then is gone, leaving only a hint of what it was and a beautiful memory and experience. I am very glad I got the set because the shave balm and deodorant keep this around longer than just the spray.

I find nothing in common to CW here. This is fresh water in a green setting with soft florals, and has none of CW's depth, staying power or heavy woods...

I just bought this one... and I love it. Its a perfect summer fragrance. I also wish that the scent didn't fade so fast, however that won't stop me buying and using it.

Hei has a special place in my heart as far as colognes go. The smell is nothing short of amazing. Imagine a perfect paradise and clear blue water, a golden sun and a green island. You can hear birds in the distance and the cool wind breezing through your hair. Thats how Hei smells. I suppose this is a summer scent. The only bad thing is the longevity is below average... That is the real shame because it would literally be the perfect fragrance in my opinion if it lasted longer.

I wore this for years and loved it. It really worked well. It was very versatile. Unfortunately, when I ran out and all I had was the aftershave version, my wife was totally turned off by the dill and marine notes and now I can't even wear the regular fragrance.

If I could find something like this without the dill and with the aquatic notes dialed back, it would be perfect.

I stumbled across this fragrance in a local chemist being sold rather cheaply. I was a little dubious at first, however I wanted to buy my man something so I decided to give it a try.

I find the scent to be very similar to Cool Water by Davidoff, I think it's because of the lavender note. I consider that a good thing because both my man and I love Cool Water.

Hei is a refreshing, clean and rather sexy scent. I figured that since my boyfriend already had Cool Water I would buy Hei in the deoderant and aftershave balm rather than the fragrance. When he blended and layered the two it was difficult to tell the difference.

Hei is a fabulous fragrance for those warmer months because it is so light and casual. The lasting strength is also wonderful.

I don't regret buying Hei products for my boyfriend, yet sometimes I wish that women weren't so attracted to the scent. He certainly receives many compliments and interested women when he wears this fragrance.

Lasting power is not the best, but oh it smells SO good when it's on. It has a cool water likeness to it, but it is less aquatic on my man. He likes the fresher fragrances and this one suits him well, the base notes don't have a lot of time to develop because it's not a very long lasting scent. I do however get a touch of amber and tonka bean which I love while its there. I constantly am taking a whiff of it. I prefer the lighter scents on him anyway because he chemistry makes scents TOO heavy so the lightness is good in his situation. If you can't wear light scents then don't go for this one, unless you are looking for an office scent in that case this would work fine because it's not offensive at all.

Very Powdery. It's fresh, but I've smelled better. I was pointed to this by a women who said her man is always asked what he wears.... nobody asked me that, probably because it's nothing special