1740 Marquis de Sade Histoires de Parfums for men

Fetishistic opening, rum and leather.1740 does not remind me of M7 AT ALL.NOTHING.the basenotes slightly remind me of a less honeyed more vinegary version of absolue pour le soir by Kurkdjian.Pretty linear on my skin, i get lots of leather.deep, dark, black, slightly sweaty-powdery leather. A dry comforting sort of sexy-something worn type of smell.I keep smelling my wrist and all i get is: worn leather belt ready for some spanking ;)A VERY interesting olfactive creation for special nights.

1740 is for sure a MASTERPIECE. This fragrance reminds me of an antique wood box with a melted licorice inside. The dry down is when the immortelle note appears which is like maple syrup.

This is indeed dark and mature.
The opening was a bit harsh and sweet. I get cherries, leather, some sort of liquor and lots of raisins.

Raspy, dry, sweaty leather with a touch of bitterness. A very masculine scent but some women would get away with wearing it too, and enjoying it. This is absolutely enthralling, but I wouldn't have thought it as decadent or cruel like the Marquis de Sade. A bit naughty, bold and devil-may-care maybe. This should be in any leather lover's wardrobe.

Has lasted 14 hours on the back of my hand, and still going strong. Can detect similarities to Cuir de Lancome and Chanel's Cuir de Russie in the drydown.

Well this opens with a boozy cumin/oakmoss type of smell and then gets leathery with what smells like brown sugar mixed in. I do not know what to make of this one
as I'm now picking up a mahogany woody smell with spices mixed together. This is unequal to me that I have not smelled its like before.

I got to say it does have that old world vibe going on and you could imagine people wearing this hundreds of years ago. As time moves on It goes from a boozy spice
to a leathery sweet tobacco with that mahogany woodyness.

I do like it and the opening does remind me of Puredistance M before it moves in another direction with its boozy/leathery spice.

So to sum up this one is a very boozy spicy leathery woody masculine fragrance that lasts nine to ten hours on my skin. Its unequal and has that old world vibe to it.

I'm having a reaction to this perfume that I cannot at all account for. It makes my heart swell with love - it smells precisely like my dear late grandmother's bureau in her home in Geneva, Nebraska.
I am getting a bit of dust, very vintage cosmetics, her coral plastic Goody hairbrush, a couple of cheap chiffon headscarves, Grandpa's cherry-vanilla pipe tobacco, and off to the side - a shelf of well-loved books and a collection of National Geographics from the 70s and 80s. And yes! A little leather pouch containing her mascara - a rectangular box with a strip of solid, gummy mascara and a brush.

How bizarre! I thought 1740 would be a naughty, sexy, dark indulgence. But instead, I feel a little guilty or actually naughty, like grandma caught me going through her dresser drawers. (She wouldn't have cared if she did catch me.)

The review just before this is actually me: somehow I got logged off and it got posted under "guest".

Whoah. 1740 is a success in every possible way. I'm astonished. Immortelle is not entirely pleasant and it does in fact smell like burnt sugar, not just caramel; it's a brilliant way to suggest Sade. There are so many kinds of instruments heated and applied to so many surfaces in Sade...and 1740 goes as far as a patently pleasant product might dare to go in suggesting something patently horrific. Dancing on the razor's edge. Possibly the idea was actually to suggest a Sadean Satanic mass rather than torture: Success again! A really daring scent to create; to have not fallen flat on one's face in the attempt is extraordinary. Because it smells great, as good as Knize Ten or Bandit but sharper, harder, more depraved and dark, the scent equivalent of Alexander McQueen's gloomiest pagan designs. It's black leather rather than brown. It's as exciting as the Forbidden Gaultier collection of 1988 and just as out-there and thrilling to wear. With, apparently, much the same concept behind it. I've always thought that Bandit was extremely pleasant and not even vaguely challenging and comparing now to 1740 I have to say I think I was right. This is the Bandit reputation made real. And despite the darkness it's the smell of Tamara de Lempicka's auto-portrait as well as much as Tabac Blond or Knize Ten are(or were), like, you know--the thrill of the new circa 1926. Same as other perfume masterpieces it creates a long frieze of wonderful associations across the mind's pediment. Really actually psychedelic.

Smells as 17th century as it does 18th. Draughtsman's Contract bridles and perfumed gauntlets with really massive cuffs.

Or like a kidney belt from Scorpio Rising.

Take your pick.

Having said all that it has another less exciting side to it that occassionally come through: cardigan-wearing, pipe-smoking reassuring kind of guy, the Country in Town and Country or Country Life; same concept as Equipage.

Well said Lucyredshoes. That's exactly the feeling I get when I wear 1740 and couldn't have stated it any better except my drink of choice would be a nice single malt scotch "neat".

Histoires de Parfums 1740 is a bountiful floriental leather perfume with lots of texture and enough spice to balance the dark leather note. I would compare this composition favorably with 1876. Both are just gorgeous and have a chypre side, in this case thanks to the labdanum and patchouli notes. The presence of cardamom also contributes to a texture similar to one that I've encountered in several modern chypres, although this one is darker due to the leather. Clearly suitable for guys and gals alike, I find myself unclear once again as to why this perfume is categorized by the house as “made for men.” There is so much oriental and chypre activity here characteristic of women's perfumes, in fact, that only the leather renders this unisex. Anyway, it's beautiful. That's the important point! Highly recommended for those who love oriental chypres with a light touch of leather.

Very masculine scent. All wet fresh cherry pipe tobacco and old leather bound books with a bit of brandy near a roaring fire place. Tobacco, leather, booze and spice covered wood.

I've to be honest, I expected something more challenging, or maybe I should say I expected something different. Don't get me wrong, this is an AMAZING juice but considering the concept and inspiration behind 1740, I was ready for a stark, austere leather concoction. Instead 1740 is quite an easy wear. An extremely pleasant sweet pipe tobacco fragrance enriched by a very classic leather accord and a bold immortelle note. Sublime, well crafted and endlessly wearable but very far from the sadistic imaginary evoked by De Sade. In the end we shouldn't forget that the term "sadism" has its roots in the marquis's name and 1740 evokes everything but sadism.

On the other hand, if you think about De Sade as a character devoted to libertinism, decadent luxury, sinful behaviours and extreme lasciviousness, 1740 perfectly fits the bill.

That being said, 1740 settles at the top of luxurious masculine fragrances as one of the most fitting examples of "pure pleasure". It's not so easy to find a masterpiece in contemporary perfumery but if I'd have to chose one to present as a candidate I'd go for 1740. Incredible sillage and lasting power (almost 24hrs on my skin).

Rating: 9-9.5/10

One reviewer here called wearing this scent "a torture", which came as a surprise to me, since I find Marquis de Sade utterly pleasurable. It's deep, well-balanced, rounded, complex and one of the best leather scents around. The name doesn't bother me at all. Just paying the high price for this bottle is kind of an act of debauchery. On the other hand, such a gorgeous, sensuous and outstanding fragrance is worth the money! And the fragrance lasts and lasts...
10/10 points

Well, this is the male version of Chanel's "Cuir de Russie" where CdR is sophisticated hot leather (if that can happen). 1740 is dry fireplace ashes, dust from the attic, a leather belt, and freshly turned garden soil, during a very dry spell. Underneath all the dry ashes, dirt, dust and leather creeps up something a bit medicinal with a peek of citrus. But like turning the soil under, any kind of "freshness" dissipates quickly. I'm giggling at the prospect of smelling both scents in the same room at cocktail hour!

Light dry leather with spices and a faint masculine citrus. Fades down to Very nice dry leather with the same spices. Very nice actually. Not really cruel or dirty enough for de Sade, but smells rather like an elegant, true gentleman. Mr. Darcy, maybe, or Mr. Knightly

The perfume is dark and kind of kinky.It has an animalistic taste.I am smelling cigarettes and leather.Also it may has a touch of rum or better absinth.

Histoires de Parfums is an amazing house, in that it really captures moments of the past, or the essence of a character, as they are represented in our imagination. For example, 1969 is heavy and very "sixties" and sexy, like a sweatin Alain Delon in Purple Noon. It is joyful and yet dramatic.
Eugenie de Montijo smells like the old dusted velvet curtains and furniture in Versailles, Little Trianon, when I visited it.
The house was established in 2000, not in 1740 as is written on this site. 1740 is the name of one of their creations, recalling the ill-famed Marquis de Sade. It is a strong, very incensed and deep fragrance; it is a torture to wear it.