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Dawn (for women)

Designer: Sarah Jessica Parker Olfactive Group: Floral Green
Sarah Jessica Parker Dawn

 

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Dawn is a fresh and clean fragrance inspired by morning, sunrise and first sunrays. That is a moment when we stop to listen to awakening of nature and look forward to upcoming day. The fragrance was created in cooperation with perfumer Stephen Nilsen of Givaudan, who enriched top notes with a cocktail of citrus aromas with angelica and violet leaves. A heart is composed of orchid, and a drydown of Tahitian vanilla, orris, oakmoss, vetiver and musk.

Flacon collection is created in the same form, with floral pattern in various colours. Design of flacons and outer cartons was made by Sarah Jessica Parker with Jon Dinapoli, using art work by fashion illustrator Sara Singh.The perfumes will be available in amount of 30 and 75 ml EDP with 200 ml perfumed body lotion.

Michael Thompson was in charge of advertising campaign, which will appear in a fashion magazine in March 2009. Photos of Sarah were taken at dawn, at noon and at twilight, recording emotional and intimate moments, special moments of her life, from early morning till late evening.

TV clip will be made in a similar way as posters, as a kaleidoscope of precious moments, announced for February 2009.

Fragrance Notes

top notes
CitrusesAngelicaViolet Leaf
middle notes
Orchid
base notes
VanillaOrris RootOakmossVetiverMusk

Dawn Fragrance Reviews:

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guest_leyla
i went to buy Femme By Hugo Boss and i was given Dawn as a sample, I love the sample more than any of my perfumes . im going to get the full bottle of dawn for sure . Love it just love it .
07/01/09 09:46:32
smell this one newt to Ralph Lauren Blue... very similar... and both are VERY much my type. Floral with amazing musky drydown. so comforting :)
06/27/09 22:07:51
Dawn is a slight improvement from Endless, yet there is nothing enticing or interesting about this fragrance.

Like Endless, it is soapy and fresh, however it is not as flowery. I wouldn't say that Dawn is synthetic smelling, it is quite wearable and somewhat pleasant, but once again this fragrance is common and unimaginative.

The scent itself is quite musky and subtle yet the lasting power is horrible. If it wasn't for the lack of lasting strength this fragrance may have been passable.
05/26/09 06:06:01
guest_mar
the PERFECT perfume for me ever! tested it and am hooked ever since! and yess...it'll make you sniff your wrist once a while! cnt get over it...im in love with the scent...just what ive been searching for all these years..:)
05/12/09 03:00:48
guest_Sienna
I was given a sample of Dawn and have been hooked ever since. Absolutely unforgettable, it'll have you sniffing your wrists all day. Very light and breezy yet strong enough to make an impact. SJP is clearly something of a fragrance guru.
04/27/09 09:00:42
 
guest_Dawn too
I recieved this from my husband today - I was shocked for one it was my name but other then that pleasantly surprised at the unique clean floral scent- I love it ~!!!!!
04/25/09 00:07:25
guest_Frances.
I bought Dawn and I'm really enjoying it its light a bit musky but not to overpowering over all nice smell
04/21/09 13:22:02
I smelled and tried this for the first time when I was passing through a department store and I love it! It's fresh, clean smelling and flowery, but not overly so, and I'm very impressed. It has good staying power too because I sprayed it on hours ago and I can still smell it, but in a subtle, not overpowering, way. I smelled the whole trio of these perfumes and this one I thought was by far the best, although Endless is also quite nice. I wasn't very impressed at all with Twilight though, which I thought smelled a bit bland and boring. Hopefully though I might get myself a nice big bottle of Dawn soon. :-)
03/25/09 08:37:22
i smelled this at ulta and bought the biggest bottle they had-this fragrance is beautiful this is the only one out of the lovely collection that i like. Its very soft clean and fresh-smells like a garden of flowers after the rain i definatly recommend this
02/23/09 22:38:13
 
I am not really liking this one.It is plain and just "fresh" I didn't really smell any sweet notes or anything. I won't buy this I have changed my mind!
02/22/09 14:22:10
Review below viewing threshold.
 
My middle name is Dawn so yes I want this one! Anything by SJP will smell "lovely"
02/02/09 14:17:32
Dawn is like waking up in a nice morning.it's mild and refreshing,not annoying the nose at the beginning of the day.
the floral green notes are a reminder of a rainy green day,even a bit rustic but in a sincere way.
01/29/09 22:40:15
It's so hard for me to critic this woman's scents because I've loved her as an actress since the beginning... but when is she going to get it. Fragrance is just not her thing It's like she can't marry her heavier notes with the more floral/citrus, and there are all these weird transitional periods that have yet to be addressed... I don't know, maybe she just doesn't notice them or... what? I don't know, but I think there would be a much better fragrance if, instead of expanding her lines, if she buckled down and revised a few or her previous ones (covet was the closest for me) and instead of lanching 3 scents in this line, moved to get just one right. I really think this is another one that just missed the mark.
01/18/09 22:04:40

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