Fragrance News This Week in Fragrance: Italian Smell Festival, Perfumed Ice Cream, & Bug Sprays

This Week in Fragrance: Italian Smell Festival, Perfumed Ice Cream, & Bug Sprays

07/13/16 08:50:51 (One comment)

by: Dr. Marlen Elliot Harrison

If you happen to be in Italy this August, the 2016 Olfactory Festival will take place in Puglia:

This summer, the 2016 Smell Festival, an event dedicated to the culture and art of perfume, arrives for the first time in Puglia, August 5th-10th, within the walls of the Castello Dentice di Frasso in Carovigno and the State Natural Reserve Torre Guaceto (BR). Included will be perfumery workshops inspired by scents of the territory, olfactory walks in the Mediterranean, insights on the history of perfume and meetings with creators of internationally renowned fragrances. Special guests will include Maria Candida Gentile, Célia Lerouge-Bénard of Molinard, Coquillete Paris, Paglieri 1876 and Rubini. The public will be able to deepen their olfactory culture through workshops perfumery, original means of telling the historical and natural heritage of the High Salento through the use of essences and smells of the territory, such as entisco, myrtle, juniper, rock rose through the plants aromaticblend that their scent with the ozonated and salty sea. 

Of special interest is the first edition of "OSA! Outsider Scents Award", for the best unpublished artisanal fragrances. Candidates must give a convincing interpretation of the characteristic scent of coastal scrubland in honor of the olfactory landscape of Salento. I love that the layperson perfumer has an opportunity to develop a fragrance inspired by the local landscape! 

Ben Shapiro at NYTimes discusses perfumes that also double as insect repellant:

For mosquitoes, summertime is prime time. The pesky buggers swarm and feast as thirstily as their targets at backyard bashes in Brooklyn or outdoor fetes in the Hamptons. But with the looming threat of Zika this summer, mosquito season is underlined with uncharacteristic anxiety. Cue the mad scramble for mosquito repellents. As people anxiously douse themselves (and eau de Off! is intended to … well, repel), perfumes that double as bug repellent are having a moment. And they’re considerably more sophisticated than the classic Avon Skin So Soft.

How do you handle smelling great while also deterring those pesky summer bugs? has reported that you can now eat a Bronze Goddess in additioning to wearing one!

Estee Lauder's Bronze Goddess fragrance has inspired its own limited edition ice cream sundae - in line with recent food-inspired beauty trends. Jeni Britton Bauer, owner of Jeni's Splendid Ice Cream in Los Feliz, California, collaborated with Estee Lauder on the unusual pairing. The ice cream shop has 23 other locations across the U.S., which will begin selling the sundae on July 15th. 

This has my mind reeling about the possibilities of fragrance-inspired food. But I'm not sure I would want to eat my perfume. Hmmmm. Which favorite fragrance do you think might make a great sundae? (Image below from

Wendy Rose Gould at offers some helpful ideas about how to store and display your fragrance collection:

It doesn’t matter how big your perfume collection is: If you own more than a couple bottles, you need a place to store and display them. Finding creative storage solutions becomes trickier as you accrue more bottles, of course, especially if you’re trying to find a balance between functionality, space conservation, and decorative display. In any case, it’s never too early or too late to start organizing your collection, and we spoke to several professional organizers to help you do just that.

How do you store your collection? Feel free to show us by sharing a photo in our Club Forum thread, Perfume Collection Show-Off, Vol. 9. (note: you'll need to host your photo externally at a site like

Deanna Utroske of shared a great article about the art of fragrance packaging:

Cosmetics Design caught up with branding and visual designer FangYi Chu after she was honored at this year’s Art of Packaging Award Gala, put on by the Pratt Institute, to discover what’s inspiring the [fragrance] designs of tomorrow.

You can read more about the work of Chu and other designers honored at this year's gala by clicking the link above. Have you ever dreamed up your own ideas for fragrance bottles and packaging? What's your favorite fragrance design?

Have interesting fragrance news for us to share?
Leave a comment in the new Fragrance News thread HERE.



Dr. Marlen Elliot Harrison

Managing Editor & Columnist

Dr. Marlen Elliot Harrison’s journalism in the fragrance industry has appeared in international print and online publications such as PlayboyMen’s JournalMen’s Health and the New York Times. Marlen also works as a graduate professor, thesis advisor and faculty supervisor for MA programs in TESOL, Education, Writing and Literature. Learn more about Marlen by visiting



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this black bottle is gorgeous, almost reminding me of encre noire. If I start a perfume brand, this is the kind of bottle I would love


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