Art Books Events Yves Cassar - Narcisse en Folie

Yves Cassar - Narcisse en Folie

05/05/11 10:03:11 (2 comments)

by: Elena Knezhevich



Let us introduce perfumers and their creations to you. The perfumers are already well-known to you, but not their latest creations. These perfumes were created exclusively for the Speed Smelling event organized by IFF in collaboration with Lisa Lori Communications, and all made their debut at the event in New York.

Yves Cassar is a Vice President Perfumer at IFF New York. Yves Cassar grew up amongst flowers in North Africa, where he was born. Being a master of the recreation of natural scents with aromachemicals, he has kept his tender love for natural raw materials and has increased the IFF natural scents library, constantly bringing them from his trips.

Yves Cassar graduated with a degree in chemistry and biology from Universite Valrose in Nice. He began his job in the perfume industry in Grasse, and there he mastered his skills in the replication of natural scents, as well as in distillation. His love and brilliant understanding of natural materials brought the rarest and finest essences to the hands of his colleagues at IFF.


Yves Cassar has created great modern fragrances such as Tom Ford for Men, Pure White Linen Estee Lauder, Intuition for Men Estee Lauder, Lacroix Noir, U by Ungaro for Men, Cashmere Liquid Nude Mist Donna Karan, Polo Blue Pony #1, etc.

"As a perfumer, Yves has a scientific approach to his work. The precision of his formulas is purposeful, the simplicity of his accords lends to the simplicity found in nature. Using the themes he has found in the natural world, Yves' accords are organized by families and ingredients; citruses, green notes, florals, woods, musks and so on that he can then effortlessly tailor to fit his vision. Yves' accords are crafted from delicate and tender floral bouquets that are often complimented by the subtle warmth of a spice note. His masculine flowers are particularly enticing; soft at first, they become more obvious on the skin." (IFF)
 


YVES CASSAR

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NARCISSE EN FOLIE

Yves Cassar: "The connection I have with flowers is deeply rooted. It stems from my childhood in North Africa where fragrant fields and gardens stood as my playground. I attempted to portray passion and craftsmanship in my creation, Narcisse en Folie—an ode to the versatile, alluring, and wild aroma of the narcissus flower. The harvest comes from the southeast of France, Lozere, where IFF is the biggest producer of Narcissus Absolute. It is the purest quality of oil in the world. The flower thrives in the rich volcanic soil of this region and has enchanted perfumers worldwide. Narcisse en Folie is a bright floral bouquet with dewy green accents. The narcotic scent of the narcissus flower is tamed by the wet honeysuckle, fluffy mimosa, and sheer neroli. The intoxicating jasmine and spicy ylang-ylang enhance its mysterious and sensual side, while the pink peony and white freesia add playfulness and youth to this otherwise sophisticated composition. The fragrance embodies an aura of exhilarating joie de vivre."

It's absolutely impossible to compete with this poetic description provided by Yves Cassar. All I can say is that the fragrance is as rich as a field of daffodils, and its intensity is perfectly balanced by the tenderness of the natural scent of the flower. It is green and young. Shyly-bent daffodils' heads can hide their bright beauty. Perfect timing, by the way: I smelled this romantic fragrance while gazing upon beautiful beds with spring flowers elsewhere in New York City.

SPEED SMELLING IFF 2011


Speed Smelling is the new way of introducing perfumers and their creations to the public, invented by IFF (International Flavors & Fragrances). First debuting in Paris, it has now been held in New York (May 2nd, 2011). Fine fragrance perfumers from IFF NYC, known to us as the creators of bestsellers by Calvin Klein, Estee Lauder, Tom Ford, Armani, Ralph Lauren, Bulgari, etc., have presented their unique and very own perfumes, created from their heart without any pressure or guidance from anyone. They were made of oils chosen freely by the perfumers, with no attention paid to the price, and with the only guidance of their dreams.
 

Fragrance presentations

Nine fine fragrance perfumers from IFF—Celine Barel, Carlos Benaim, Yves Cassar, Jean-Marc Chaillan, Loc Dong, Pascal Gaurin, Clement Gavarry, Laurent Le Guernec and Bruno Jovanovic—participated in the event. Each of them had 7 minutes to introduce their fragrances to beauty editors and journalists. We listened to their passionate stories about their dreamworks, and enjoyed the fragrances while sitting by their creators. It was an incredible art-show in a cozy room with a friendly atmosphere. Every one of them ended their speeches with glowing eyes and gesticulation. When I questioned if their creations would at some time be launched on the market, the perfumers had no idea about the commercial future of their perfumes, and the common answer was, "If not, I made it for myself."
 

MEET PERFUMERS and THEIR CREATIONS:

 

Sourse: Speed Smelling event, video by Fragrantica, portraits by IFF


Author: Elena Knezevic (jeca)
Fragrantica Member, Editor, Founder

 

 

 

 

 

 

 



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NebraskaLovesScent
NebraskaLovesScent

Just looking at the notes and the scent inspirations, Narcisse en Folie was the most appealing to me, but all of the scents from the event truly look sniff-worthy.

Some of these scents would probably not ever be released commercially, due to cost or availability of ingredients, or even just plain "strangeness" of the concept. Still, I think it speaks well of IFF that they gave their talented perfumers this opportunity to show off their skills. It represents a recognition of the "art" of fragrance-crafting. Very cool!

May
05
2011
jeca
jeca

This fragrance is the most French of all I smelled at the event. I love Champs Elysees by Guerlain, in which the most prominent note for me is narcissus, Yves's perfume based on this flower, reminds me a little bit of it ;o))

This is the scent of Spring! I love green notes, they make the flower so fresh ;o) It's strong and fragile ;o)

May
05
2011

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